Keller Williams St. Johns · Principled Deals & Assets
The Atlantic shoreline at dusk, low light across wet sand

Real estate · Institutional investment marketing · Film & television

We deal inprincipled interactions & transactions.

A boutique firm built on trusted relationships, access & discretion specializing in three practice areas: real estate advisory, institutional investment marketing & film/television.

Florida Real Estate License SL3541407Keller Williams St. Johns

FINRA Series 7 & 63GT Securities Affiliate

Ponte VedraNortheast Florida

Why PDA?

To most, the term conjures images of "loving out loud" through public displays of affection. While the phrase may be tongue-in-cheek, at Principled Deals & Assets (PDA, or PDA Invest) we believe in putting those words into practice through unwavering loyalty, care, duty, full disclosure and a steadfast commitment to avoiding self-dealing.

We do not compromise when it comes to providing our clients with the gold standard of white-glove service. In striving to meet that standard, we are equally committed to honoring our clients' need for privacy, discretion and trust.

Simply put, we deal in principled interactions and transactions.

We believe investing in the Golden Rule pays dividends … so a little PDA never hurts
Ngozi Ada Chuku, Founder & Managing Partner of Principled Deals & Assets

Founder & Managing Partner

Ngozi Ada Chuku

A proud Jacksonville native, Ngozi brings more than 14 years of advisory experience including management consulting, client service & institutional distribution at Accenture, BlackRock & Barings, respectively.

A certified Prosci® Change Practitioner, she understands that change is often difficult & has spent years helping clients navigate complex transitions through active listening, collaboration, education & thoughtful communication.

Degrees

  • MSc, London School of Economics
  • Master of Public Health, Emory University
  • BS, University of Florida

Certifications

  • FINRA Series 7 & 63
  • Florida Real Estate License SL3541407
  • Prosci® Change Practitioner
  • McKinsey Management Accelerator
Read her story →
An aerial view of a coastal marsh and tidal waterway

Rooted here

Founded by a proud Jacksonville native, PDA is committed to contributing to the continued growth, prosperity and vitality of Northeast Florida while creating value for the clients, the partners and the communities we serve.


National Association of Securities ProfessionalsNational Association of REALTORS®Northeast Florida Association of REALTORS®Association for Corporate GrowthSt. Johns Chamber of CommerceJacksonville Business ProfessionalsPonte Vedra Woman's ClubNortheast Florida Marlin AssociationThe Link — Nocatee
14+
Years advising
3
Practices
Series 7 & 63
FINRA registrations
NE Florida
Rooted
The Jacksonville Main Street bridge over the St. Johns River at dusk

Ready to make yournext move?

PDA brings strategy, relationships and principled execution to the table whether you're transacting, investing or creating.

info@pdainvest.com · 904.887.0231